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Variety is the spice of life and an important part of any good marketing campaign. In-store displays have been growing in popularity, and with good reason. They can reach a wider audience that would've otherwise never supported the business or brand. LG's digital signage has proven to be a great tool when it comes to increasing sales. Their range of models has been designed to meet any needs that your business may have.




 

The LG digital signage range

 

LG's range of digital signage options has been designed to appeal to a wider audience through its innovative design.

The VL5F series features seamless, large screens with an ultra-narrow bezel to create a visually appealing wall that delivers dynamic content, providing a fully immersive viewing experience. This captivating experience ensures that passers-by stop and take note of what is being displayed.

 

These large screens are positioned higher than eye-level, creating uniform picture quality on the VM5E video walls now with built in media players. This viewing angle enhances the vivid colour without risk of distortion.

 

Adding to the viewing experience is the vibrant colour and powerful performance. The UH5F series adds a burst of colour and life to any space without the aid of peripherals. This quality and brightness effortlessly capture the attention of anyone passing by.

 

4 benefits of digital signage

 

  1. Engaging with customers attracts new business

Digital signage allows existing customers to reaffirm their relationship with the brand while attracting an audience that would've otherwise not been reached. This also provides instant access to information that can further persuade them to buy the product.

  1. Designs can change without hassle

Unlike their printed counterparts, changing the design on digital signage is as simple as 1-2-3. You can delete an outdated design and replace it with a more current, more appealing option without the added hassle and cost that would come with reprinting and reapplying the artwork. You can also programme the signage to change throughout the day to appeal to a more diverse audience and target market.

  1. They grab more attention

The display quality will never diminish or fade over time, which means that the vibrancy and superb detail can attract the attention of foot traffic – regardless of its location or shelf life.

 

  1. Repetition is key to success

The customer will immediately take notice of the explosive colour, and as a result, the advertisement as well. If the advert is displayed for the duration of a campaign, repeat customers will be forced to retain the information, resulting in better recall of the product in question.

 

The striking appeal of digital signage is something that businesses need to become more aware of. This form of marketing can curb spending and avoid unnecessary advertising costs. LG’s range of digital signage will assist you in taking a step in the right direction and open your eyes to a reimagined world of advertising.

 

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